🎾 On 10 Best Articles On Product Development I’ve Read In 2022, 10 Best Videos On Product Development I’ve Watched In 2022 & 10 Quotes On Product Development I Tattooed On My Body

Say goodbye to 2022 with some of the best stuff I've read & watched this year!

This day's edition will be short and different!

It's a look back at the year's best articles, videos, and quotes.

Hope you enjoy it, and happy holidays!

📚 10 Best Articles On Product Development I’ve Read In 2022

1. How to do Discovery and Delivery at the same time … with Pivot Triggers

2. The JTBD Market Definition Canvas

3. How First Principles Thinking Fails

4. This Will Make You Rethink How to Build Product Ideas

5. Product Development as Iterated Taste

6. Desperation-Induced Focus

7. 7 Things I’ve Learned About Lean Startup

8. How to Use Topic Maps to Run Generative User Interviews

9. Escaping Strategy Hibernation

10. My Philosophy of Product Building

BONUS: Francis Ford Coppola’s $100 Million Bet

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👀 10 Best Videos On Product Development I’ve Watched In 2022

1. Using "Jobs to Be Done" to Create a Sustainable Growth Strategy with Alan Klement | Elevate Product

2. Gumroad's Pricing Disaster with Sahil Lavingia

3. Michael Seibel - How to Plan an MVP

4. How to Speak

5. The Negotiating MASTERCLASS | Chris Voss and Shane Parrish

6. Making an impact as an internal product manager

7. How Sonder runs their entire company on Asana ✅ (Arthur Chang, CoS)

8. How to build trust and grow as a product leader | Fareed Mosavat (Reforge, Slack, Instacart, Pixar)

9. OpenAI CEO Sam Altman | AI for the Next Era

10. How to scrappily hire for, measure, and unlock growth | Crystal Widjaja, Gojek and Kumu

✍️ 10 Quotes On Product Development I Tattooed On My Body In 2022

1. “New product development is not about doing what feels safe.”

2. “The moment you first encounter an idea is the worst time to decide what it means. You need to set it aside and gain some objectivity.”

3. “It’s crucially important to understand: all parts of the product do not have equal value. Designers and programmers have a tendency to make everything they work on as good as possible. Once you go beyond a baseline standard of quality, this tendency can lead you to over-deliver on features that don’t matter at the expense of more important features.”

4. “A market is a set of related customer needs, which rests squarely in problem space.”

5. “When designing a consumer product, you should consider every tap by a user to be a miracle. The motivation to stop using a new app will always be stronger than to use it.”

6. “Your Key Result is going to be a shitty proxy for your Objective.Your North Star is going to be a shitty proxy for your Mission.”

7. “Good product management is all about choosing the “right” product paths, but “right” is only obvious in hindsight.”

8. “A shallow narrative jumps to an answer. A rich narrative lays out various scenarios.”

9. “Embrace the uniqueness of the product manager role. Don’t try to be a designer, a developer, or a business analyst—and don’t confuse the skills needed to excel at those roles with the skills needed to excel at product management.”

10. “You Aren't Learning if You Don't Close the Loops”

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Thank you!

This year, I’ve grown my newsletter from 20 to 1300 subscribers.
I’ve gone from 500 to about 5,000+ followers on Twitter as well.

You’ve lent me your time and attention, and I’m deeply thankful for this.

So, here’s to more learning in the New Year!

Stay safe and don’t forget to relax this holiday season.

I'm going to go hiking and learn something new.

What do you have planned? I'm always looking for new things to see and learn! (You can respond to this email or leave a comment.)

Hiking in the Tawharanui Regional Park

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Who's George?

It’s me

I’m an underdog product manager.

Product management in New Zealand (where I live) is still a relatively immature discipline. I also came into it late via data science and UX. I may be older than others, but I often feel like a rookie.

To become better at my craft, I learn and explore new ideas relentlessly.

Then I share high-quality, tried-and-true ideas that can be used right away.

How I can help you:

• If you’re learning about product as a cross-functional leader, I’ve compiled my best actionable finds in prodmgmt.world.

• Get some help via prodmgmt.help. People ask about How to prioritise, How to do market research, how to work with engineers, how to go from a service to a product, how to develop a deep coherent product strategy, what books to read and courses to take on product topics & design systems product management.

See you next week.

— George.